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Made-to-order custom hair color, individually crafted by a colorist to achieve your ultimate color goal. Includes your unique-to-you color, Personalized Instructions, and everything you need to color at home.
Because every facet of your individual experience is designed specifically for you. Your personal colorist will factor in your color goals, photos, profile, and hair history to precisely craft your color and assign your developer strength. Plus, features like hair length and color background play into how your application instructions are personalized.
Even the bottle itself is individually dispensed with your unique formula, and is labeled with your name, your Formula ID, and the date we made it.
We’re committed to getting your color just right. Not head over heels? It’s on us.
5x Allure award winner.
Voted “Best Home Hair Color” by Allure’s Best of Beauty Awards.
RICH, LONG-LASTING COLOR.
Never premixed or pre-made, our hair dye offers 100% gray coverage and proven long-lasting results. How? It’s formulated and tested by our cosmetic chemists who specialize in the science of color.
PROFESSIONAL RESULTS.
We've developed pro-inspired tools that'll help you color at home with skilled precision. Combine that with your Personalized Instructions and online access to expert tips, and you've got salon-worthy color.
SEE OUR AWARDS »
First order gift: Tint Brush for professional application.
Classic Shampoo & Conditioner Packettes
Stain Guard & Stain Remover
Personalized Instructions
Access to a personal colorist
One-on-one hair color guidance.
Consult with industry-experienced colorists who listen to your needs.
Our extensive team of professional, licensed colorists hail from critically-acclaimed salons and beauty institutes. They individually review your profile, craft your Color Set, and are available to call when you need extra guidance.
The grey was showing and the salons were closed I was not going to be seen in public the way my hair was fading and then I discovered the real miracle of custom color from esalon. I’ll never go back to “normal “. Doing my color when I want to in the privacy of my house and having it come out looking great is a fantastic new normal for me
47 of 47 people found this review helpful. Did you?
I started with eSalon when a friend recommended it to me. I was having NO luck with my color in a salon: every time I went in, something was tweaked in the wrong direction. I would live with it for 6 weeks until the next time, hoping for better until I finally had to have the color pulled out, it was so bad. I was willing to give eSalon a try, my friend's hair was gorgeous. I was able to make small changes until my hair color is the perfect shade of (what I consider) auburn, it is a medium brown with gold and copper undertones that are perfectly natural. My dream color! Thank you for your amazing product! My hair feels healthy, it is my DREAM color, it looks natural, my kit is available to color when I am ready and it doesn't take three hours. Thank you!!
46 of 49 people found this review helpful. Did you?
I will never pay $100 plus for color again thanks to eSalon
POSTED BY:
Lisa W.
July 16, 2020
I tried eSalon because of COVID. I had never dyed my own hair before, and didn't know exactly how to pick the right color. After I tried on my own, I realized the tone was not right for me, so I chose another, with a note saying why it didn't work. My stylist, Crystella L., recommended a different tone, saying the one I chose would pull too much read. Well I just dyed my hair today and I couldn't have asked for a better match. It looks exactly like the color I paid over $100 at the salon. Thank you Crystella, and thank you eSalon. For those of you on the fence, all I can say is save some money and go for it. You won't regret it.
35 of 37 people found this review helpful. Did you?
The first time I ordered my color I ordered my brown shade. I decided to lighten it up a bit and wanted a little more red. I love my new color!!! It brightens up my olive complexion, and my husband loves it.
I must say, my hair is much healthier since I started using eSalon. It is softer, shinier and much more manageable. I will never have it colored in a salon again!
17 of 17 people found this review helpful. Did you?
After neighbor’s recommendation I took the plunge. The extent of pre-order questions, huge color selection and request for a picture made me slightly less apprehensive. Kit arrived when promised and I never hesitated. The instructions, application and results were amazing. The color was perfect, my hair was not dry or damaged and the color covered the grey roots and still do almost a month after coloring. Now if they could invent a haircut in a box I would be set.
21 of 22 people found this review helpful. Did you?
Our tested-tried-&-true color formula only contains the highest-quality ingredients and pigments. It’s how we get superior gray coverage and rich, long-lasting results.
Vitamin E conditions and adds antioxidants to hair and scalp.
Provitamin B5 and Chamomile moisturizes and softens dry hair.
Keratin fortifies to increase strength of hair.
Silk Amino Acid hydrates and helps prevent moisture loss.
Soybean Protein improves overall texture and feel.
Aloe Vera makes hair supple while adding shine.
Wheat Protein smooths cuticle and boosts strength.
We believe your unique beauty is one of a kind, so it’s only natural that your hair color is too.
At eSalon, a personal colorist crafts a specific color formulation to meet your specific needs and provide you with long-lasting, salon-quality results. They take everything into account: from your color history and percentage of gray, to your hair length.
And voilà, your Color Set arrives at your door, complete with Personalized Instructions for easy at-home application.
How much hair color will I receive?
Each Color Set includes just the right amount of hair color needed to achieve your color goal. That means you’ll receive either one or two bottles depending on your hair length, thickness or desired look. Your colorist will advise how to apply, so you’re all set in that department.
Can I save any remaining color for my next application?
Unfortunately, no. Since every one of our hair color bottles is freshly dispensed (and never sitting on a shelf), we can only guarantee the best results with immediate use.
How do I know if I am selecting the right color in my Color profile?
If you ever have any doubts on your selection, be sure to include a photo of your current color. Your colorist will review your photo and make any adjustments needed. And always feel free to give us a call. We’re available to hear you out and help you out.
How often should I color my hair?
That depends on your gray coverage, vibrancy, hair growth cycle, and overall maintenance. If you are not sure, your colorist can advise on a schedule that will best suit your individual needs.
Do you offer permanent or demi-permanent color?
Yes. Our Permanent hair color provides the longest-lasting results and is recommended for gray coverage or a color with intense tones. Our Demi-Permanent hair color is recommended for those with less than 25% gray hair. Lasting up to 24 washes, it’s ideal for refreshing previously color-treated hair or blending gray in naturally.
It’s simple: With great care comes great color. All of our products contain color-care ingredients that work together to do at least one of the following:
PROTECT
Works to safeguard hair against daily damage and color-fade.
SHIELD
Creates a preventative barrier from external color and cuticle aggressors.
NOURISH
Provides essential nutrients to help maintain radiant health.
REPLENISH
Revitalizes and restores hair back to its natural, happy state.
REINFORCE
Strengthens weakened hair to promote durability for the long run.
