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Our custom Color Set has won its 7th Allure Best of Beauty Award! Shop now

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Press

Press Materials
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Color Buzz
April 16, 2020
10 Tips to a DIY Haircut and Color at Home
Septembe 13, 2022
Best of Beauty 2022: Hair
MARCH 5, 2022
The 23 Best At-Home Hair-Color Kits for a Successful DIY Dye Job
September 15,2021
The 44 Best Hair Products of 2021
May 18, 2021
9 Hair Product Winners From the 2021 Readers' Choice Awards
May 13, 2020
9 Hair Product Winners From the 2020 Readers' Choice Awards
May 12, 2020
eSalon's Custom At-Home Hair-Color Kit Gave Me Salon Results for Just $30
April 19, 2019
The Best New Hair-Care Products and Tools Launching in April
February 22, 2019
The Hottest New Hair-Care Products Launching in February
MARCH 21, 2018
eSalon, The At-Home Hair Color Brand, Just Got a Major Overhaul
OCTOBER 26, 2015
How I Keep My Platinum-Blonde Hair Bright and Healthy
APRIL 12, 2017
9 Ways To Temporarily Color Your Hair At Home
NOVEMBER 26, 2016
8 French Girl-Approved Dry Shampoos to Get You Through the Holidays
AUGUST 12, 2015
Over 200 LA companies make Inc.'s Top 5000
March 2, 2017
Is DIY Balayage At Home Possible? eSalon's New Kit Thinks So
NOVEMBER 12, 2016
When Is eSalon's DIY Balayage LightLab Set Coming Out? Up Your At-Home Dye Job Game Soon
October 15, 2015
eSalon Is The Future Of At-Home DIY Hair Color For All The Lazy Girls Out There
JUNE 21, 2022
The Best Blonde Hair Dyes to Achieve Any Hue from Platinum to Honey
MAY 23, 2022
The Best Temporary Hair Dyes for Commitment-Phobes
MARCH 7, 2022
Score Sun-Kissed Hair at Home With These 8 Highlighting Kits
JANUARY 15, 2022
7 Best Hair Colors to Make You Look Younger
December 22, 2018
5 Hair Colors That Can Take 10 Years Off Your Face
NOVEMBER 10, 2016
7 Life-Changing Dry Shampoos We're Obsessed With
April 19, 2019
How to Revamp Your Spring Beauty Routine, According to the Pros
April 24, 2020
The Online Solutions to Lockdown Grooming Problems
May 2, 2020
Missing The Hair Salon? How eSalon Safely Delivers Professional, Personalized Color To Your Door
OCTOBER 30, 2018
Virtual Reality, Free Balayage And Smoothie Contests Are Part Of The Job In These Modern Offices
FEBRUARY 17, 2015
Five Made-to-Order Beauty Brands
April 10, 2020
The Best At-Home Hair Color and Box Dyes
JULY 5, 2016
I Tried the Custom At-Home Hair Color Service Everyone's Been Talking About, and Here's What Happened
April 30, 2020
As At-Home Hair Dye Surges, Brands are Strategizing to Keep New Customers
March 20, 2019
Catering to Spanish-speaking customers is fueling eSalon’s growth
June 15, 2018
Technology is disrupting the at-home hair dye experience
July 25, 2022
12 Best At-Home Hair Color Products for Professional Results
August 31, 2017
I tried personalized boxed hair dye, and the before and after pictures amazed me
November 4, 2015
How 4 Guys With Zero Experience Built a $17 Million Salon Empire
SEPTEMBER 2015
Why Four Tech Guys Started a Hair Care Site
July 24, 2022
The 6 Best At-Home Hair Dyes For Combating Grays
FEBRUARY 7, 2017
How to Balayage Your Own Hair
December 17, 2020
Beauty Awards Honoree: Brand of the Year
APRIL 7, 2015
You're Doing It Wrong: 7 Ways to Use Your Hair Products Like a Pro
August 17, 2022
14 Best Color-Depositing Washes to Switch Up Your Hair Color Without Bleach
October 27, 2021
9 Hair-Based Subscription Boxes You Need in Your Life
October 4, 2021
eSalon Expands DTC Retail Experiences With Allure's Immersive Beauty Store
October 28, 2021
eSalon Launches First-Ever Ammonia-Free Permanent Custom Home Hair Color
August 18, 2021
10 Reasons Your Hair Color Is Making You Look Washed Out
March 8, 2019
NewBeauty 2019 Award Winners: Best Hair Products
November 20, 2018
The At-Home Hair Color Service Everyone Can’t Stop Talking About
NOVEMBER 10, 2016
This New Personalized Highlighting System Delivers Salon-Worthy Balayage to Your Door
MARCH 26, 2019
The 14 best Conditioners for Natural Hair to Keep Your Curls Hydrated
MARCH 2016
Everything You Need to Know to Dye Your Hair at Home
May 7, 2020
85 Beauty Brands That Are Giving Back During the Coronavirus Pandemic
APRIL 2017
Tour Inside eSalon
December 29, 2020
What Will Beauty Shopping Look Like In 2021? We Asked the Pros
October 6, 2021
"Marmalade Blond" Is the Delicious Fall Hair Color That'll Give You Summer Flashbacks
JUNE 11, 2015
The Be-All, End-All Guide to Dyeing Your Hair At Home
April 16, 2019
The Biggest Mistakes You're Making When Coloring Your Hair at Home, According to a Pro
MAY 2, 2022
An Expert Guide To Going Red When Your Hair Is Dark
May 21, 2020
The Pro’s Guide To At-Home Highlights
March 1, 2019
Everything You Need To Know About Going Red When You're Brunette
JANUARY 6, 2018
Why Bespoke Beauty Is The Next Big Thing
OCTOBER 29, 2015
Read This Before Picking Up That Box Hair Dye
March 2019
13 New Ways to Keep Your Dye Job From Turning Into a Brassy, Faded Mess
September 14, 2015
We Took A Trip To The eSalon Professional At Home Hair Color Factory
December 23, 2020
The Beauty Products That Got Us Through 2020
April 7, 2020
Don’t Cut (or Dye) Your Hair at Home Without Reading This
May 2, 2018
These Ingenious At-Home Hair-Color Brands Are Disrupting the Salon Scam
JULY 3, 2015
Made In America: 20 Beauty Brands We Love
September 3, 2020
eSalon's Premium Hair Product Boosts Shine & Reduces Drying Time
October 30, 2021
eSalon's Custom Home Hair Color Delivers Gentle, Permanent Results
January 31, 2015
eSalon offers lower priced alternative for hair color
APRIL 23, 2015
Bang Theory: The Four Best Hair Repair Products
APRIL 1, 2022
Hair Contouring Is the Low-Key, High-Impact Highlighting Trend You’ll Wish You Tried Sooner
December 3, 2018
Healthy Hair Awards: Our Top 30 Picks For Incredible Hair
April 17, 2018
D2C Hair Color Brand eSalon Moves Into Retail
NOVEMBER 9, 2016
Balayage Arrives in Women’s Bathrooms: eSalon Ventures Into Highlights
NOVEMBER 8, 2018
20 Best Shampoos for Fine Hair
2022
  • Allure Best of Beauty: Best Permanent Hair Color 7-TIME WINNER!
2021
  • Allure Best of Beauty: Best Permanent Hair Color 6-TIME WINNER!
  • Allure Readers' Choice: Best Hair Color 3-TIME WINNER!
2020
  • Allure Readers' Choice: Best Hair Color 2-TIME WINNER!
  • Glossy Beauty Awards: Best Use of Customization
  • Los Angeles Business Journal 2020 Beauty Awards: Beauty Brand of the Year 2-TIME WINNER!
2019
  • Allure Best of Beauty: Best Hair Color 5-TIME WINNER!
  • Allure Readers' Choice: Best Hair Color
  • NewBeauty Beauty Awards: Best At-Home Hair Color
  • Women's Health Beauty Awards: Best Moisturizing Hair Mask
  • SELF Healthy Beauty Awards: Best Dry Shampoo for Oily Hair
2018
  • Family Circle Beauty Awards: Editor's Choice, Best Hair Color
  • Women's Health: Best Hair Dye Healthy Hair Awards
2017
  • Allure Best of Beauty: Best Hair Color 4-TIME WINNER!
2016
  • Allure Best of Beauty: Best Hair Color 3-TIME WINNER!
  • #Beauty20: Best eCommerce Website
2015
  • Allure Best of Beauty: Best Hair Color 2-TIME WINNER!
  • #Beauty20: Best Beauty Startup
  • Inc. 5000: #74 on the 2015 list
  • Internet Retailer: #7 on Hot 100 E-Retailers
2014
  • Allure Best of Beauty: Best Hair Color
  • TotalBeauty.com Reader's Choice: Best Hair Color
  • Los Angeles Business Journal: 2nd Fastest Growing Business Overall in LA
2013
  • Fitness Magazine: At-Home Hair Color Runner Up
  • TotalBeauty.com Reader's Choice: Best Hair Color
2012
  • InStyle Beauty Awards: Best of the Web