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Our custom Color Set has won its 7th Allure Best of Beauty Award! Shop now

7x Allure Best of Beauty Award winner! Shop now

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Volume Color Care Shampoo


266 mL / 9 fl oz

Everyday cleanser that boosts body for added fullness and movement.

They're better together. Get our Volume Shampoo + Conditioner Duo SHOP NOW »



Let's get into the thick of it: This gentle and productive cleansing shampoo washes away any culprit buildup weighing hair down and causing limp locks, all while kick-starting fullness at the roots and beyond. The ideal first step to getting boosted body, this shampoo is fortified with quinoa and rice seed extract for added shine, smoothness, and color protection. Get tips on how to wash color-treated hair here »

Apply to wet hair and scalp, gently massaging into a lather from roots to ends. Rinse thoroughly. Follow with conditioner.

  • Gentle-but-effective cleansing formula
  • Adds body and fullness
  • Maintains rich and vibrant color
  • Cultivates smoothness and shine
  • Improves manageability by 49%
  • Prevents color fade up to 30 washes
  • Resists heat stress

We use ingredients that prolong and enrich your shade through a Five-Factor Approach.

Volume Color Care Shampoo includes the following factors:

  • Replenish

  • Protect

  • Shield

  • Reinforce

Like This? You’ll Love These

Round out your regimen with the best in color care.

Client Reviews

  • 4.1 out of 5
  • 2,234 ratings
  • 909 reviews
See all 909 client reviews »