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I love this color it has the perfect highlights of gold in it so subtle and beautiful it's just gorgeous and luscious.
My hair dresser thought that my hair color was too dark but after washing it out she loved the color and couldn't believe that it was ordered online.
Great experience from start to finish. I sent my photo and picked my colour and I was advised the colour I selected was too dark, and another colour was getting made up that they think would suit better, but if I wanted to go to the colour I originally selected I could free of charge.
I used the colour that they selected and wow. Beautiful colour, my hair is shiny and looks great. I can't achieve this even going to a hairdresser. My first time using and I won't go back. Saving myself a fortune.
I received three compliments on my hair color within the two weeks following the process. When I told them I colored my own hair, it was scrutinized and these folks were amazed. Jennifer B. has done an excellent job with the color mixing and directions. I am so pleased. It is a worth the little mess, hassle and time doing your own coloring when you get the results you want. I love my color, it looks natural. Thank you.
Thanks to Jennifer answering all my concerns, I changed from permanent to semi-permanent and hope it works better for me, time will tell. I was tired of the demarcation line once the next time for coloring came around. I also thought the permanent color seemed to harsh and not quite the right color I was looking for. I used the semi-permanent color this weekend and am quite pleased with the outcome!
My custom color set came super fast and was packaged beautifully with everything I needed to do my hair at home. The color itself was a perfect match to what I had been having done by a professional, but at a fraction of the cost. The directions are very thorough, but they do offer an abbreviated version if you’re not a total beginner. I followed the quick instructions and my hair turned out wonderfully blended and feeling very soft and happy again. I was curious about the staying power, as I’ve had trouble in the past with red shades, especially now that I’m older. I shampoo no more than needed in warm water, but not as hot as I typically like my showers, every other day. Dry shampoo if needed in between. I have had thinner hair since having twins at 35. So far, the color is staying great! Shiny, vibrant. It’s gorgeous. I’m looking forward to getting my second box to see how the next process goes over from there. Definitely much cheaper than what I had been doing. I had no issues there, but definitely needed to find some ways to budget and this has been a lifesaver! Highly recommend!
Very happy with my personalised colour! I was hesitant applying it, but the result was great. eSalon has gained my trust. Easy and clear instructions and very natural colour. I have many grey hair and I ordered a colour without ammonia. Very good coverage (not 100%- which was expected) and my hair left soft. Many thanks to Katharina who made my colour!
Just a note to thank you for the adjustments we made to my order. Changing the formula to no ammonia no PPD is perfect. And adding the ash a great move. Your customer service has been responsive, professional and has helped me to be able to continue with your product which I love. Thank you
Carol
I was a bit apprehensive about using a different hair colour as I had been using the same brand for years, but it wasn’t covering my greys very well. However I have been pleasantly surprised by using my esalon colour. It was easy to apply, and I followed the tip on rinsing my hair with the remaining colour in the bottle, and the result was my hair has never been so shiny. It covered my greys completely and the colour is beautiful. I did find that the colour improved once I’d washed my hair a couple of times. So I’m very pleased with the results.
I have to say, this really does give you a salon quality to your colour and looks fantastic once done. Coupled with all the extras you get to protect staining and remove any mishaps, it is by far better than normal store bought boxes. I cant recommend enough.
I adore eSalon, the colorists help, the packaging was a neat lovely touch and most of all the color options!! Easy to use with clear instructions. 10/10 !!!!
I just love this hair colour I have used it now for 6 years and I get many compliments about my hair colour even from professional hairdressers. So easy to adjust the shade throughout the year too. My hair is in excellent condition too.
I was looking for a specific red without violet, Mindy went above and beyond to ensure I got what I was looking for and expecting from a picture I submitted. I love the color and will be getting again!
Thank you to my colourist. The colour is perfect and has gone on so evenly! I was a bit nervous when developing as it looked so dark with the colour on...but I should have trusted the process, because when washed and dried the colour is exactly what I wanted.
Esalon is the best hair matching colonists there is ! Perfect match to your natural color to cover your Grey. Will be doing business only with them from now on professional and fast shipping!
I was very scared to color my hair by myself, but to have my hair colored and highlighted was going to cost $120 with touch-ups every 6-8 weeks for $80. I cannot afford that so I decided to try esalon. I took the quiz that helped determine what color I would need. I followed the instructions and the color is beautiful! The customer service was great. I will be ordering again.
The colour is beautiful, I’m in love with this company. They’re amazing and the best hair colouring I’ve found ever, I’ve been dying my hair since I was 12! And this has to be the best one to date!
I am SO impressed with this product, it’s the perfect colour. I have blond roots and every at-home dye always ends up with me having flaming red roots and faded ends, but with separate root & ends mixes, my hair ended up the perfect colour all over!! Never going back to store bought.
I’ve been a loyal eSalon customer since February 2014, and my experience truly spans the long haul. After giving birth to my first child, I lost my natural warm chestnut red luster—hello new baby, hello mouse-brown hair. I was devastated. I sent in photos of my pre-pregnancy color, and eSalon nailed a close match on my very first order. With small tweaks on my second and third orders, the color became spot on—exactly how my hair used to grow out of my head.
In the early years, I used a demi-permanent custom mix. My hair stayed in excellent condition, and I loved that there was no harsh line of demarcation as it grew out. Of course, demi-permanent color fades—that’s just its nature—so I supplemented with color-enhancing products, masks, and leave-in treatments. Over time, as I settled into a regular coloring routine and fell completely in love with my restored color, I switched to permanent color. There was simply no going back to dull, gray-toned brown.
Over the years, I’ve adjusted my formula seasonally—brighter and lighter for summer, richer and darker for winter. As I began to gray, I asked for a slightly lighter overall value and eventually increased gray coverage. Whether through formula changes or chemistry adjustments, I can confidently say my gray is fully covered, and I’m extremely satisfied. What I love most is how easily eSalon adapts my formula as my hair changes with time. It truly feels custom in the best sense.
I’ve used this hair color over 10 years now!!
Always perfect results!!
Love the convenience
Just order and apply on your schedule and look amazing always!!!
To Zinali - I loved the color adjustment! It's seems to match my natural hair color. I am so pleased, day one and I feel like it's natural and not so dark. Thank you so much!
I’ve been a consistent, very satisfied customer since 2014. I love the custom color mixed just for me, and the fact that this formula doesn’t dry my hair out or have other harsh effects as store box color sometimes does. I have more grey, obviously, than I did in 2014 so I don’t color my hair quite as often as I did then. But even with that, the color is very natural looking, and my hair absorbs the color in a way that reflects the natural variations in color it already has, so I’m always very happy with the result. And as it grows out, there are no harsh lines and it all blends beautifully. And the customer service is consistently excellent. Highly recommend!!
I used so many shop bought colours, BUT once tried I’ve continued to buy from esalon. Easy to understand instructions, a colourist there to advise or make changes at any time. I can change my delivery at the click of a phone screen.
The kit was a nice layout with instructions! Gave me enough dye for my amount of hair length. Color is beautiful. The dye is strong so make sure you have a window open.
I’ve paid £140 in the hairdressers for a cut n colour and I’ve gone through a period of paying £6.00 for a box dye from the supermarket. eSalon hair dye is better than both of these. It lasts longer, looks so natural, it leaves my hair soft and shiny and doesn’t dry my scalp or hair out! Highly recommended. Thanks eSalon.
Always beautiful hair colors from ESalon. I really loved this color, but my husband complained it was too red. So, I am toning my hair down to a chocolate brown which is a Beautiful color as well. Looking for my forever color.
Perfect colour; so personalised, professional, convenient and such good value
POSTED BY:
Nimrod L
January 16, 2026
I signed up in 2020 during Covid because I could not get to a hair dresser. Now every 8/10 weeks the postman delivers my colour set, which coincides with my roots becoming a band of grey. Over the years I have able to communicate with eSalon to adjust the colour, adjust frequency. I can upload photos to the colourist to show what I like or what I would prefer, and adjustments are made for my next set. It is so personalised and so professional. Any tiny issues I have ever had have been dealt with immediately and kindly. The colour is exceptional. The shampoos and conditioners are salon quality. The whole root-touch up process takes about 40 mins. I really can't recommend it enough. I will never go back to a hairdresser and spend €150 plus on colour. 5 Stars
I love this color system. It looks very professional and saves a ton of money. I can’t fathom going back to overpaying at the salon. Color application is not rocket science and the consultants at eSalon are great at achieving your desired color.
Service:
Colorist Alexandria reached out shortly after I placed my order and made a thoughtful recommendation based on my photos, current hair color, and amount of gray. I was ordering a demi-permanent color and wanted to avoid red or overly ashy tones while keeping a natural dark brown look. Although the system suggested a dark brown, Alexandria advised going with a lighter medium brown since the color tends to develop darker on natural hair than the online samples. Her advice was spot-on.
My order arrived quickly and was well packaged, though I would have preferred more recyclable materials and fewer small plastic bags.
Color Set:
The results look very natural, with my grays blending seamlessly. My hair feels shiny and healthy, and there was no skin staining at all during the process. Even with stain-prevention cream, that hasn’t always been the case for me, so I was especially pleased with how clean the application was.
I am extremely pleased. The issue: The vision for my haircolor was somewhat complicated. I prefer natural looks. Yet, at age 63, I "was" 100% gray. I wanted to dye my hair dark brown, yet retain 3-5 gray streaks across my front hairline and slight salt and pepper temples, enough for a distinguished look, yet not appear obviously dyed.. similar to my natural look when I was in my late 40's. The consultant reached out to me on how to achieve this look. I followed her instructions, and patiently took my time. The result was SPECTACULAR and I saved several hundred dollars in the process. My hair looks natural-not dyed. Only my hairdresser and I know my secret (LOL). Confidence renewed. Plus, my hair is soft and manageable, not dried-out. This company's product is the real deal, Thank you eSalon Consultants...You have a new customer!
I used to get my hair color in a box from the store and it NEVER turned out right. When I decided to try esalon I was nervous if it would turn out the same as all the other brands I tried. First let me say I love the way it’s personalized. The directions were easy to follow. My hair color came out PERFECT!!! My color was vibrant, shiny and soft.
Love this hair colour, covers my greys and lasts right through to my next delivery. leaves my hair feeling in great condition and is really easy to use x
It's so good to always know my hair color kit will be here when I need it--easy to use, beautiful color that always gets me compliments. Thanks, Sarah - you are the best!
I want to thank the colorist. She was so patient with adjusting the color to get it just right. Have a color I love and now I am up to date on using it. Thank you. My tip would be read the directions. It will save you a lot of time and frustration.
I have been a customer since the pandemic. And I don’t plan to change anytime soon. Just a couple messages back and forth with my colorist, a picture every now and then, and they nail it every time! I feel comfortable allowing esalon to take care of my hair color… which, after several tears and frustrations with actual salons, is a really, REALLY big deal to me.
I have been paying salon prices for almost 20 years and the first time I dyed my hair with esalon, I got more compliments at work then I have every gotten before. Everyone said my hair color was amazing!
This product is amazing, again and again.
I have been using ESalon for many years and they have never failed me.
They found me my near natural colour, which I love and the product is consistently brilliant. It leaves my hair looking amazing and feeling soft.
I am always receiving positive comments on how lovely the colour is.
The Customer Service is always first class if needed. Thank you E Salon for making my hair look and feel great.
I think we rock the color. It looks better than what I got done at Ulta.! the kit was so easy… they had everything I need!!! it made me feel so empowered to do my own hair and not paying an arm and a leg to get it done at the salon
i'm happy to be back with the customized hair color....made my hair very soft. I would like to go just a smidge lighter...my family loves the color on me! Thanks!!
I recently cancelled my plan because I wasn't happy with my hair and thought I would let it go grey but this colour adjustment is perfect!
I have restarted my plan!
Thank you so much!
I read about E~Salon in several sources after my usual salon closed.
Soon afterwards I was diagnosed with a very serious illness and it became difficult to find the energy for 3~4 hour salon appointments or to afford salon prices as well.
My reading had glowing reviews for not only the E~ Salon system but the customization and performance of the products themselves. With very reasonable prices and a "user friendly, no strings" policy you could not lose; you are in control with the personal touch of a customized support team just a call/email away.
This is THE BEST IDEA to come along in a long time! So simple, discreet and personalized right down to my own name on the box and custom mixed color inside. I felt right from the start there was no way I could fail. My hair looks and feels amazing ~ as if I spent 10 X the amount at a salon. I don't think I will ever go back!
You truly cannot go wrong with E~Salon !
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