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Free shipping on orders over $30!

Getting Started

eSalon began with the idea that high quality, vibrant hair color can be achieved at home — without the one-size-fits-all approach of boxed color. The first and only company of its kind, eSalon delivers bespoke hair color formulated to order and custom highlights tailored to individual color goals.

Great color is just the beginning of the eSalon experience. Our colorists inspire, educate, and lead you to get (and maintain!) consistently gorgeous hair, so you can become your own color master.

You tell us about your hair goals and coloring history in your personal profile, and we'll match you with an expert colorist who personally formulates your ideal blend. Then we'll send you a kit with your custom blended hair color and personalized instructions, along with all the tools you need to get the hair color you want.

We also offer a flexible plan that allows you to autoship your favorite eSalon products along with your custom color or highlights, all for 20% off. Plus, you get free shipping on all orders $30.

Once you've told us your hair goals and coloring history, we'll match you with a professional, licensed colorist, who'll personally formulate a color tailored to your unique needs. We'll send you a kit with your color and the tools you need, including Personalized Instructions created specifically for you. Any questions along the way? Your colorist has got you covered.

Your colorist will create Personalized Instructions for each order to guide you through your application technique to achieve the best results.

Need to speak to us directly? Give us a call at (866) 550-2424 Monday-Friday 8am-6pm PT

Every eSalon hair color order includes Personalized Instructions unique to your custom formulation. They include a detailed explanation of your color and application technique selected by your colorist to achieve your perfect shade.

In addition to being completely tailored just for you, your Personalized Instructions may change from order to order, so it's very important to read them carefully before applying your color. Common missteps such as leaving the color on longer than instructed or washing the color out before it has fully processed can result in unwanted results.

We always recommend applying your color to dry, unwashed hair that is free from styling product. This is because product buildup can interfere with your color processing and unwashed hair contains a layer of natural oils that protect the scalp from potential irritation.

"My colorist made the absolute perfect color for me. It was exactly what I asked for and it made my hair smooth and shiny. I'm definitely ordering from eSalon again!" - Lisa C.

"This is a great idea from eSalon. It works so well and saves me a fortune." - Susan F.

"They actually listen to you. Perfect color, perfect company. Great communication." - Kara D.

See all our hair color reviews

We're committed to your color happiness. Reformulate or adjust your order any time. Not 100% satisfied? It's on us.

Color Pricing

  • Try your first Made For You Custom Hair Color order for just $10 and your first Lightlab Highlights for $14.
  • After your first order, receive a single shipment of your custom hair color for $25, and a single shipment of your highlights for $35.
  • Add either of these products to a recurring plan to receive 20% every order.

Note: Lightlab is currently not available as a standalone product and will ship with your custom color.

Plan Orders

  • Create a plan by adding any eSalon item you would like to autoship on a regular basis. You set the ship frequency, then we deliver your plan items direct to your door. You're free to add, skip, or cancel any item in your plan.
  • Add as few or as many items to your plan as you'd like and receive 20% off all items in your plan. Plus get free shipping on orders over $30.

Note: if you autoship your Made For You Custom Color, all products including Lightlab will ship along with your color.

eSalon accepts Visa, Discover, MasterCard and American Express. All purchases are subject to bank authorization prior to processing. Only authorized purchases will be processed and shipped.

Unfortunately, we are unable to accept CODs, PayPal, personal checks or money orders as payment.

To redeem a gift card:

  1. Log in and go to My Account in the upper-right corner of the screen. On mobile, this menu will be found at the top left of the screen.
  2. Select "Credits."
  3. Select "Got A Gift Card? Add it to Your Account."
  4. Enter your gift card or promo code. Click "Apply."

eSalon currently ships to the following countries:

  • Austria
  • Belgium
  • Canada
  • Croatia
  • Czech Republic
  • Denmark
  • Finland
  • France
  • Germany
  • Hungary
  • Italy
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Romania
  • Slovakia
  • Spain
  • Sweden
  • Switzerland
  • United Kingdom
  • United States (includes Hawaii, Alaska, Guam, Palau, Virgin Islands, Puerto Rico and Armed Forces)

While we may not currently ship to your country, we are always looking to expand. Please stay tuned!

If you are in the U.S., please allow 6 business days after shipment for your order to arrive to you. In Canada, the United Kingdom or the European Union, your delivery may take a full 12 business days from the day of shipment.

If your shipping time has been longer than this, please let us know here and we will be happy to send you a replacement. To help us process your reshipment as quickly as possible, please reference your order number, which you can find within your Order History or your order confirmation email.